The Global Mobile Workforce

VDC-Research-mobile-workforceDavid Krebs, VP of Mobile and Wireless at VDC Research, recently hosted a brief presentation covering trends and expectations within the global mobile workforce. Along with the expected growth in mobility, there were a number of crucial trends to note:

  • Mobile Worker Population – the mobile worker population is forecasted to grow an additional 5% by 2014 to 1.2 billion. What is significant about this trend is that means 1/3 of the global workforce would be classified as “mobile”
  • B2B Trends – some of the continued trends with in B2B mobility revolve around the need for real-time decision making, workforce productivity and business intelligence
  • Continued Growth of the “Knowledge Worker” – Krebs notes importance of differentiating between “task/line workers” and “knowledge workers.” Typically, mobility has been primarily focused on the task oriented or line workers which require very linear and simple mobile workflows. While the rising sector of knowledge workers operate in a more dynamic environment, where lookups, cross-validation, and data access are critical. The important statistic here – line workers are expected to decrease by 11.8% while knowledge workers will rise by 19.1% through 2014.

You can watch the entire presentation here.

Social Networking in the Enterprise: How to Make Friends and Influence Customers

Social Media Guru by scott_hampson, on FlickrTo say that social networking is the current trend on the web is like saying it gets colder in the winter. The top social media companies: Facebook, Twitter, and LinkedIn are all fighting for position in the market with varying levels of success.  Other big names in technology are struggling to find their piece of the pie with products like Google+, Apple’s Ping, and Windows Live Messenger. Even relatively smaller application developers and service providers are following the trend and putting social media tools or integration hooks into their product offerings. But from an enterprise perspective, what does social networking mean for you? Here are some suggestions. (more…)

The Mobile Workforce – Where We Are Going and How to Get There

This is the last of a three part blog series exploring the mobile workforce: the past, the present, and the future. A lot of effort and brainpower by a lot of different people has been put into guessing the next great mobile technology and how it will revolutionize our lives. Rather than focusing on what the future will bring in terms of devices and networks I focus my thoughts on how I hope the mobile workforce mindset might change. I believe, the next critical change in the mobile workforce won’t be some new widget or bandwidth solution, but rather new insight and vision into how to use mobility and what it can really do for us. (more…)

The Mobile Workforce – Where We Are

This is the second of a three part blog series exploring the mobile workforce: the past, the present, and the future. In some ways examining the current state of the mobile workforce is the hardest challenge of the three. While the past is easily researched and the future can be guessed, the present is a living, moving thing that isn’t easy to pin down. By the time you’ve think you’ve got a good handle on the situation you realize that things have already changed.

Rather than examining specific companies or devices, let’s instead take a look at trends: what do modern mobile devices look like, what do they allow us to do, and how are they being used today? (more…)

Selling to the Enterprise Customer

Ben Horowitz has a good article posted at TechCrunch entitled, “Meet the New Enterprise Customer, He’s a Lot Like the Old Enterprise Customer.” Be sure to read the entire post as it is worth your time, but here is the summary version. (more…)

The Mobile Workforce – Where We’ve Been

This is the first of a three part blog series exploring the mobile workforce: the past, the present, and the future. I’m taking a risk by starting in the past and, combined with my last blog, this might make me seem like a old timer wishing for the good old days, but to understand the mobile workforce of today and tomorrow, you need to understand what it looked liked yesterday.

When I first left college, I took a summer job working as a field runner for a tomato cannery. My job, along with a few others, was to drive around from field to field, inspecting the harvesting efforts, taking samples for testing, and generally ensuring everything was going smoothly as the crops were picked, trucked, and delivered to the factory. Each of the runners was given a vehicle to drive, a Citizen’s Band (CB) radio, a pager, and a mobile phone. (more…)